latest news

Success with D+P after Dragon’s Den

D&P’s Expert Design and project input coupled with Tony’s Success mindset has helped him achieve his initial business goals which were to strike a license deal and for his company to launch its own version of the product. We wish him every success as he continues to move forward strongly with ‘Freefold’.


D&P were approached by Inventor and Entrepreneur Tony Higson who was featured on BBC2’s Dragons Den Series. The brief was to take an already ‘good ‘ product and make it ‘great’.


We were asked to further develop and commercialise Tony’s original prototype for the product. There was also to be a new bag design targeted to a specific demographic, as well as concepts for a range of luggage products to compliment the freefold system.


share this article

You may also like:

Product Design Company

How to choose a Product Design Company

launching a product

The top 10 considerations launching a product

design and test

Why design and test the critical parts first

D&P make the top 3 at Business Awards